Blog – Insights from the Priceless Consulting World

Pipedrive vs HubSpot: Which is the best CRM for teams?

26 Dec 25

Pipedrive vs HubSpot: the best CRM for sales teams

Choosing a CRM is a strategic decision for any company that wants to organize, track, and optimize the performance of its sales team. Among the best-known solutions on the market are, for example, Pipedrive CRM and HubSpot. Although both aim to structure opportunities and improve results, the approach…

10 Dec 25

Top 5 HR (Human Resources Management) software in 2025

Human resource management (HRM) is a set of practices and strategies used by companies to manage employees efficiently. The goal of HRM is to optimize processes such as recruitment, training, performance evaluation and benefits management, ensuring that the company maintains a…

Marketing automation has become one of the most effective solutions for companies looking to optimize their processes.

09 Dec 25

Top 5 Marketing Automation Softwares in 2025

Marketing automation has become one of the most effective solutions for companies seeking to optimize their processes, improve customer experience, and, of course, increase their conversion rates. This process involves the use of marketing automation technologies and software, which allow for the automatic execution…

04 Dec 25

Top 5 Customer Helpdesk Software in 2025

Introduction: What is a Customer Helpdesk and Why is it Important In an increasingly digital and competitive world, offering efficient and responsive support is essential for any company that wants to retain customers and maintain a good reputation. A customer helpdesk software is a tool that helps…

04 Dec 25

What does ITSM mean: Concepts and Objectives

ITSM, or Information Technology Service Management, is a fundamental approach to ensuring that IT services are aligned with business needs and deliver ongoing value. In today’s environment, where businesses rely heavily on technology to run their operations, manage…

30 Nov 25

What Does Marketing Automation Mean?

The term Marketing Automation refers to the use of tools and software to automate repetitive tasks in marketing strategies, allowing for a more efficient and personalized approach. For a marketing manager looking to increase the number of leads generated each month and improve the productivity of the sales team, Marketing Automation is a great way to…

21 Nov 25

4 Good Practices for a Satisfaction Survey

Satisfaction surveys are essential tools for assessing the level of satisfaction of your users and continuously improving the experience you offer. Whether you work in retail, IT, services or other sectors, using an effective survey is essential to ensure that your actions are aligned with customer expectations.

14 Nov 25

The Future of Customer Support with AI: The Role of Zendesk

Customer service has evolved with the rise of digital technology, and artificial intelligence (AI) has become a strategic ally for companies seeking to enhance the customer experience. With solutions like Zendesk, it's possible to automate tasks, anticipate problems, and personalize interactions.

CRM, marketing automation, and artificial intelligence: the essential trio to transform your relationship with customers.

13 Nov 25

CRM systems, marketing automation, and AI: the essential trio.

In an increasingly competitive and digital environment, companies are constantly seeking new ways to optimize their customer relationships, improve their internal processes, and increase sales. Today we want to talk to you about three fundamental pillars in this digital transformation: CRM, marketing automation, and artificial intelligence.

20 Oct 25

Intelligent Automation in ITSM: The Role of SysAid Copilot in Reducing Repetitive Tasks

In recent years, IT teams have felt increasing pressure to deliver more with less. User expectations have risen, systems have become more complex, and incidents are multiplying at a difficult-to-keep-up rate. Amidst this scenario, intelligent automation of modules like SysAid Copilot emerges…

Insights from Priceless Consulting World
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