Blog – Insights from the World Priceless Consulting

12 Feb 26

Strategic guide to digital transformation for companies in 2026

The expression "digital transformation" has undergone a radical semantic evolution in the last decade. While a few years ago it simply meant digitizing paper and creating a website, in 2026 it represents the complete re-engineering of business processes through automation and artificial intelligence. At Priceless Consulting, we understand that digital transformation is a…

10 Feb 26

Automation and intelligence: The best marketing CRMs in 2026

If 2024 was the year of artificial intelligence exploration and 2025 the year of its mass adoption, 2026 marks the beginning of the era of "supervised autonomy." In the world of marketing and sales, this means that CRM (Customer Relationship Management) has ceased to be a passive record-keeping tool…

05 Feb 26

How to create a global presence: International numbers for businesses

For many Portuguese companies, internationalization is the logical step towards growth. However, there is an invisible obstacle that often dictates the failure of an export strategy even before the first proposal is sent: a lack of trust in the initial contact. International figures for companies, provided by…

02 Feb 26

How to integrate CloudTalk into Pipedrive: Maximized sales automation

Integrating CloudTalk with Pipedrive CRM is one of those technological alliances that, once implemented, makes the sales team wonder how they ever managed to work without it. Connecting a complete contact center software like CloudTalk to a comprehensive and modern CRM like Pipedrive eliminates the noise…

29 Jan 26

Impact of data integrity on people counting

People counting has become a central tool for companies that want to understand user behavior in their physical spaces. However, the true value of a people counting system lies not only in the numbers presented, but also in the confidence that can be placed in that data over time…

26 Jan 26

Counting people in a store: metrics that make a difference.

People counting is now one of the main sources of data for stores and physical retail in general. Knowing how many people enter a store remains relevant, but the real value emerges when this information is analyzed in conjunction with other metrics. This is where a people…

21 Jan 26

How to prepare Freshservice for new employee onboarding

Onboarding new employees is a critical moment for any organization. Unclear processes, scattered requests, or delays in access and equipment create frustration right from the first few days. With Freshworks' Freshservice software, new employee onboarding is processed simply and centrally, ensuring a smoother integration…

19 Jan 26

Automations in Freshworks: where they make the most difference

As teams grow and orders increase, operational complexity becomes inevitable. It is in this context that automation at Freshworks becomes relevant. Not as a technical extra, but as a structural element to maintain efficiency. When well thought out, this automation is not limited to a single product…

15 Jan 26

Top 5 CRM Software in 2026

Customer Relationship Management (CRM) has become a key component for companies that want to improve customer experience, optimize sales processes, and drive business growth. In simple terms, a CRM is software that centralizes all interactions with customers, organizing information…

15 Jan 26

ClickUp for SEO: organizing keywords, content, and revisions

Managing SEO involves much more than just writing content. Keywords, editorial planning, revisions, and team alignment require organization and control. ClickUp Marketing allows you to centralize this entire process in a single space, clearly connecting strategy, production, and content review. By using ClickUp for SEO, teams…