Marketing & Sales Archive - Page 2 of 3

05 Feb 25

Top 5 CRM Software in 2025

Customer relationship management (CRM) has become a key component for companies looking to improve customer experience, streamline sales processes and drive business growth. In simple terms, a CRM is software that centralizes all customer interactions, organizing information…

30 Jan 25

Freshworks Partner: The Benefits of Working with Certified Partners

In an increasingly digital world, companies need effective technological solutions to improve customer experience and optimize their internal processes. Freshworks, owner of services such as Freshdesk and Freshservice, is a global leader in customer service and business automation software, and its Certified Partners…

10 Jan 25

Sales Automation in Freshsales: Essential Time-Saving Features

In the world of sales, efficiency and productivity are essential. However, the constant pressure to achieve results often leaves sales teams dealing with repetitive and time-consuming tasks. To help eliminate this type of manual work and allow salespeople to focus on what really matters, we have…

SurveySparrow or Google Forms? Discover the Advantages of SurveySparrow for Professional Surveys

23 Dec 24

SurveySparrow vs Google Forms: Which is the best option for surveys?

Surveys have become indispensable tools for collecting feedback and understanding customer behavior. Whether it’s measuring customer satisfaction, evaluating employee performance, or conducting market research, choosing the right tool can make all the difference in the results. Although Google Forms is widely used, the…

18 Nov 24

5 Freshsales Features That Make Customer Conversion Easier

Freshsales Suite is the ideal CRM for companies looking to streamline their sales processes and maximize customer conversion. With customizable features, multichannel communication, and built-in AI, this solution helps your team work more efficiently and strategically, resulting in stronger relationships.

23 Oct 24

Importance of Reputation Management

In the modern business world, reputation management has become a determining factor for the success of companies. In an increasingly digital environment, where customer opinions spread quickly and have a direct impact on the purchasing decisions of other consumers, it is essential to monitor…

22 Oct 24

4 Best Practices for Marketing Automation

Marketing Automation is a powerful tool for teams looking to streamline processes, increase sales team productivity, and generate more qualified leads. However, to reap the full benefits of these solutions, it is essential to implement best practices. In this article, we will explore 4 best practices for Marketing Automation to…

What are NPS Satisfaction Surveys? Fundamentals and Tools.png

08 Oct 24

What are NPS Surveys? Fundamentals and Tools

NPS (Net Promoter Score) satisfaction surveys are a fundamental tool for measuring customer loyalty and satisfaction. Simple to implement, NPS surveys provide clear insight into the user experience and the likelihood of them recommending your company. For companies looking for easy-to-use tools,…

02 Oct 24

Benefits of Sales Sequences

In today’s business world, where competition is intense and consumers’ attention spans are increasingly scarce, companies need to adopt effective strategies to generate leads and optimize the productivity of their sales teams. One of the tools that has gained prominence in this scenario is sales…

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16 Sep 24

Benefits of Managing Your Sales Pipeline in One Place

Centralized Sales Pipeline Management offers a number of key benefits that drive efficiency and productivity. Benefits of Singular Sales Pipeline Management: Global View and Complete Control. Centralizing sales pipeline management allows managers to have a clear and detailed view…

Marketing & Sales