Marketing & Sales Archive - Priceless Consulting

Marketing automation has become one of the most effective solutions for companies looking to optimize their processes.

09 Dec 25

Top 5 Marketing Automation Softwares in 2025

Marketing automation has become one of the most effective solutions for companies seeking to optimize their processes, improve customer experience, and, of course, increase their conversion rates. This process involves the use of marketing automation technologies and software, which allow for the automatic execution…

30 Nov 25

What Does Marketing Automation Mean?

The term Marketing Automation refers to the use of tools and software to automate repetitive tasks in marketing strategies, allowing for a more efficient and personalized approach. For a marketing manager looking to increase the number of leads generated each month and improve the productivity of the sales team, Marketing Automation is a great way to…

21 Nov 25

4 Good Practices for a Satisfaction Survey

Satisfaction surveys are essential tools for assessing the level of satisfaction of your users and continuously improving the experience you offer. Whether you work in retail, IT, services or other sectors, using an effective survey is essential to ensure that your actions are aligned with customer expectations.

CRM, marketing automation, and artificial intelligence: the essential trio to transform your relationship with customers.

13 Nov 25

CRM systems, marketing automation, and AI: the essential trio.

In an increasingly competitive and digital environment, companies are constantly seeking new ways to optimize their customer relationships, improve their internal processes, and increase sales. Today we want to talk to you about three fundamental pillars in this digital transformation: CRM, marketing automation, and artificial intelligence.

Measuring the ROI of Marketing Campaigns with Clickup Portugal — Essential KPIs and Dashboards

12 Aug 25

Measuring the ROI of marketing campaigns with ClickUp: Essential KPIs and dashboards

In the fast-paced world of digital marketing, every investment needs to justify its value. Beyond creating creative campaigns, it's essential to know exactly what return they generate for the business. Without clear metrics, it's impossible to understand whether the strategy is working or whether it needs…

CRM Software in Portugal: Solutions Adapted to the National Market

21 May 25

CRM in Portugal: solutions adapted to the national market

What makes CRM in Portugal so essential for companies In a business context where personalization and speed of service make all the difference, having tools that strengthen customer relationships has become essential. This is precisely where CRM software in Portugal comes in…

Data Analysis Made Simple: Meet SurveySparrow's Reporting and Statistics Module

14 May 25

SurveySparrow Surveys: Get to Know the SurveySparrow Reporting and Statistics Module

Understanding the opinions and behaviors of your customers, employees, or users is essential to making informed decisions. This is where SurveySparrow shines as a powerful survey and feedback collection solution. In this article, we’ll explore SurveySparrow’s reporting module and show you how you can simplify your…

Why CRM is Essential for Improving Customer Management

17 Apr 25

Why CRM is essential to improve customer management

Customer relationships are the heart of any company. And in an increasingly competitive market, having tools that enhance this connection can make all the difference. In this context, CRM customer management emerges as an indispensable strategic solution. But why is this system so important?

25 Feb 25

Survey Personalization: How SurveySparrow Can Help Improve Customer Experience

In today’s world, where customer satisfaction is one of the pillars of business success, collecting feedback efficiently and in a personalized way has become a necessity. Companies that invest in personalized surveys are able to obtain more relevant and valuable information about their customers’ needs and expectations. In this context,…

05 Feb 25

Top 5 CRM Software in 2025

Customer relationship management (CRM) has become a key component for companies looking to improve customer experience, streamline sales processes and drive business growth. In simple terms, a CRM is software that centralizes all customer interactions, organizing information…

Marketing & Sales